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HEART Framework (Happiness, Engagement, Adoption, Retention, Task Success)

The HEART Framework is a set of user-centered metrics designed to evaluate the user experience of a product. It stands for Happiness, Engagement, Adoption, Retention, and Task Success. This framework helps product managers measure and improve user satisfaction and product success.

Why It Matters

In AI Product Management and Product Management, the HEART Framework is essential as it aids in making data-driven decisions to enhance user experience. It impacts:

-Provides a structured way to prioritize features based on user satisfaction metrics.
- Integrates seamlessly into existing workflows, allowing teams to focus on user-centric outcomes.

How It’s Used

-Utilized to assess which features or products to prioritize based on user feedback and behavioral data.
- Used to align team efforts towards improving user-focused outcomes.
- Helps in evaluating the success of AI features from a user perspective.

Related Terms

- Feature Adoption
- Customer Retention Rate
- User Engagement Metrics

Additional Resources

- How Google measures and improves UX with the HEART
- Google's Heart framework: Choosing the right metrics for your product
- Google's HEART framework — A Critical Evaluation